"Pushback"--the art of making a firm request-and then holding one's own in a contentious conversation--is a leadership necessity. And yet, women initiate negotiations four times less often than their male counterparts, resulting in getting less of what they want, more notably missed advancement opportunities, fewer plum assignments, and lower pay. In Pushback, top leadership consultant Selena Rezvani argues that self-advocacy is critical to success and teaches women the essential art of asking for what they want and of pushing back to get it. Rezvani believes that successful women who have made it to top echelons serve as the single most important resource for women coming up the leadership ranks. Since many useful pushback strategies go unspoken and unshared, Pushback shines a light on the real rules of holding your own and asking for what you want, straight from the women executives who have successfully implemented them. Through actionable tips from interviews with