Suchen
Anmelden
  • Startseite

  • Kategorien

  • Hörbücher

  • E-Books

  • Für Kinder

  • Top-Listen

  • Hilfe

  • App herunterladen

  • Gutscheincode verwenden

  • Geschenkkarte einlösen

  • Jetzt kostenlos testen
  • Anmelden
  • Sprache

    🇦🇹 Österreich

    • AT
    • EN

    🇧🇪 Belgique

    • FR
    • EN

    🇩🇰 Danmark

    • DK
    • EN

    🇩🇪 Deutschland

    • DE
    • EN

    🇪🇸 España

    • ES
    • EN

    🇫🇷 France

    • FR
    • EN

    🇳🇱 Nederland

    • NL
    • EN

    🇳🇴 Norge

    • NO
    • EN

    🇨🇭 Schweiz

    • DE
    • EN

    🇫🇮 Suomi

    • FI
    • EN

    🇸🇪 Sverige

    • SE
    • EN
  1. Bücher
  2. Ratgeber
  3. Persönlichkeitsentwicklung

Lese und höre kostenlos für 14 Tage lang kostenlos!

Jederzeit kündbar

Jetzt kostenlos testen
4.3(127)

Influence : The Psychology of Persuasion

The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.

In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science.

You’ll learn Cialdini’s Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else.

Cialdini’s Principles of Persuasion:

Reciprocation Commitment and Consistency Social Proof Liking Authority Scarcity Unity, the newest principle for this edition Understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—Influence is a comprehensive guide to using these principles to move others in your direction.


Autor*in:

  • Robert B. Cialdini

Sprecher*in:

  • Robert B. Cialdini

Format:

  • Hörbuch

Dauer:

  • 10 h 6 min

Sprache:

Englisch

Kategorien:

  • Ratgeber
  • Persönlichkeitsentwicklung
  • Sachbücher
  • Business

Mehr von Robert B. Cialdini

Liste überspringen
  1. HBR's 10 Must Reads for New Managers

    Harvard Harvard Business Review, Linda A. Hill, Herminia Ibarra, Robert B. Cialdini, Daniel Goleman

    audiobook
  2. HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

    Harvard Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

    audiobook
  3. Influence, New and Expanded : The Psychology of Persuasion

    Robert B. Cialdini

    audiobook
  4. The Small Big

    Robert B. Cialdini, Noah J. Goldstein, Steve J. Martin

    audiobook

Andere haben auch gelesen

Liste überspringen
  1. Sherlock Holmes Was Wrong

    Pierre Bayard

    audiobook
  2. The Book of Humans

    Adam Rutherford

    audiobook
  3. Memory Improvement Bundle : 5 in 1 Bundle, Unlimited Memory, Memory Book, Memory Palace, Speed Reading, Learning How To Learn

    Oscar K Hammond, Greg D Williams, Adam Brown, Barry M Proby, Jessica Foster

    audiobook
  4. The Irrational Ape: Why Flawed Logic Puts us all at Risk and How Critical Thinking Can Save the World

    David Robert Grimes

    book
  5. Expert Secrets – NLP : The Ultimate Guide for Neuro-Linguistic Programming Learn how to Improve Critical Thinking, Manipulation, Mind Control, Persuasion, and Self-Discipline, Using CBT & Dark Psych

    Maxwell Jensen

    audiobook
  6. The Art of Stillness : Adventures in Going Nowhere

    Pico Iyer

    book
  7. Dark Psychology: How to Influence Human Psychology with Body Language: Discover Secret Methods for Mind Control, Manipulation and Hypnosis

    Mike Clarke

    audiobook
  8. The Art of Stillness: Adventures in Going Nowhere

    Pico Iyer

    audiobook
  9. Contagious : Why Things Catch On

    Jonah Berger

    audiobookbook
  10. Accelerated Learning : The Ultimate Guide to Remembering Anything Faster, Longer, Better! Boost Your Photographic Memory, Productivity, Double Reading Speed and Remember Names Better

    Rick Gladwell

    audiobook
  11. Fallout : The Hiroshima Cover-up and the Reporter Who Revealed It to the World

    Lesley M.M. Blume

    audiobookbook
  12. The Deductive Detective

    Ian Coombe

    audiobook

Hilfe und Kontakt


Über uns

  • Unsere Geschichte
  • Karriere
  • Presse
  • Barrierefreiheit
  • Partner werden
  • Investor Relations
  • Instagram
  • Facebook

Entdecken

  • Kategorien
  • Hörbücher
  • E-Books
  • Zeitschriften
  • Für Kinder
  • Top-Listen

Beliebte Kategorien

  • Deckare
  • Biografier och reportage
  • Romaner
  • Feelgood och romance
  • Personlig utveckling
  • Barnböcker
  • Sanna berättelser
  • Sömn och avslappning

Nextory

Urheberrecht © 2025 Nextory AB

Datenschutzrichtlinien · Bedingungen · Impressum ·
Ausgezeichnet4.3 von 5