The must-read summary of Al Ries and Jack Troutâs book: âMarketing Warfare: How Corporations Are Applying Military Strategies to Businessâ.
This complete summary of the ideas from Al Ries and Jack Troutâs book âMarketing Warfareâ shows how important it is for companies to stay ahead of their competitors in todayâs overcrowded market. The authors explain how leaders can adopt military strategies to use in their operations in order to gain a considerable competitive advantage. By following their advice, you can use this approach to defend your business territory and conquer any competitors that threaten your position.
Added-value of this summary:
âą Save time
âą Understand the key concepts
âą Expand your business knowledge
To learn more, read âMarketing Warfareâ and start making use of military strategies to get ahead of the competition and gain loyal customers.