This step-by-step DIY guide shows entrepreneurs how to create and launch new products, package and market to consumers, and build a thriving business.
Do you have an idea for a business but don’t know where to start? Thanks to high-speed Internet, game-changing technology, and innovative new platforms, you can go from idea to marketplace on a shoestring budget-and join the growing movement of successful Makers who’ve built their businesses from the ground up.
In How We Make Stuff Now, Jules Pieri-cofounder and CEO of The Grommet, a product launch platform that helps innovative products reach a community of millions-guides you through every step of the consumer product creation process. Learn how to:
* Develop an idea with vision and heart
* Tap into established sources of expertise
* Formulate and refine your business plan
* Design a product from prototype to perfection
* Find the funds you need to launch your business
* Explore innovative packaging, manufacturing, and distribution options
* Market your product via social media and online sites
* Manage your finances and inventory to maximize profits
* Expand your business and grow into the global marketplace
You’ll find fascinating case studies of successful startups-and discover how the smartest entrepreneurs overcome obstacles, solve challenges, and rise above the competition to deliver innovative products that consumers can’t resist. It’s all here in one easy-to-use action plan.
Whether you’re a self-starting newcomer to the world of e-commerce, a member of the Maker Movement, or an experienced entrepreneur, the first crucial step in your journey to turning little ideas into big businesses is learning How We Make Stuff Now.