Not just another day at the office ⌠or is it?
-The surgical technician ducks as a stapler flies past his head during the concluding moments of a lengthy and difficult operationâŚ.
-The high-powered, internationally known finance guru seeks to turn fortunes around at the university of which he is now president ⌠and finds himself a leader without followersâŚ.
-The powerful satraps silently sabotage the CEOâs desperately needed growth initiative.âŚ
These are âmoments that cannot be ignoredââevents, actions, comments that stop people in their tracks and, in one fell swoop, make it blindingly clear that an organization is stuck and unable to move forward. And they have become regular occurrences in todayâs corporations, non-profits, and educational institutions as new forms of work, communication, and technology expose the ways in which an organizationâs cultureâor âthe way we do things around hereââconflicts with new competitive demands. The result: telling incidentsâall too visible elephants in the roomâthat reveal underlying conflicts as well as hidden assets.
In The Moment You Canât Ignore, Malachi OâConnor and Barry Dornfeld tell fascinating âyou are thereâ stories of people and organizations as they encounter and then navigate through and beyond these un-ignorable moments, and show what we can learn from them. They outline the big questions organizations need to ask themselves about identity, leadership, and the capacity to innovate that an understanding of culture can help answer, and deliver powerful insights into recognizing and harnessing hidden assets that point in the direction of a new future.
In our age of porous organizations and constant change, The Moment You Canât Ignore demonstrates that the adage, âculture eats strategy for lunch,â is more relevant now than ever.