Robert B. Cialdini

Le armi della persuasione : Come e perché si finisce col dire di sì. Nuova edizione ampliata

Robert B. Cialdini

HBR's 10 Must Reads for New Managers

Harvard Business Review, Linda A. Hill, Herminia Ibarra, Robert B. Cialdini, Daniel Goleman

HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

Influence, New and Expanded : The Psychology of Persuasion

Robert B. Cialdini

Influence : The Psychology of Persuasion

Robert B. Cialdini