Alibaba is huge and its success has been astounding. Its revenues are well into the billions and its online sales exceed those of more established companies like Amazon and eBay. What is now a monster company dominating the Chinese e-commerce market began as an 18-person operation founded in one enterprising man’s apartment. How did the company become such a global presence from such humble beginnings? That is one of the questions this book seeks to answer.
How Jack Ma Did It: An Analysis of Ali Baba's Success
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Economic Analysis Explained
Risk Management Explained
Exit Strategy: The Art of Getting Out Smartly
Disruptive Innovation Explained
Change Management Explained
Business Models Explained
Business Development Explained
Project Evaluation Explained
Lean Manufacturing Explained
Lean Marketing Explained
Viral Marketing Explained
Principles of Microeconomics Explained