HBR Guide

HBR Guide to Data Analytics Basics for Managers

Don't let a fear of numbers hold you back.

Today's business environment brings with it an onslaught of data. Now more than ever, managers must know how to tease insight from data—to understand where the numbers come from, make sense of them, and use them to inform tough decisions. How do you get started?

Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes three key steps in the data analysis process, so you can get the information you need, study the data, and communicate your findings to others.

You'll learn how to identify the metrics you need to measure; run experiments and A/B tests; ask the right questions of your data experts; understand statistical terms and concepts; create effective charts and visualizations; and avoid common mistakes.

Mere af Harvard Harvard Business Review

Spring listen over

  1. HBR's 10 Must Reads on Leading with Purpose : (featuring "Creating a Purpose-Driven Organization" by Robert E. Quinn and Anjan V. Thakor)

    Harvard Harvard Business Review, Adam Grant, Ranjay Gulati, Julie Battilana, Michael E. Porter

    audiobook

  2. HBR's 10 Must Reads on Strategy, Updated and Expanded (featuring "The Five Competitive Forces That Shape Strategy" by Michael E. Porter)

    Harvard Harvard Business Review

    audiobook

  3. HBR's 10 Must Reads on Change Management, Updated and Expanded (featuring "Leading Change" by John P. Kotter)

    Harvard Harvard Business Review, John P. Kotter, Frances Frei, Vijay Govindarajan, Antonio Nieto-Rodriguez

    audiobook

  4. Having Difficult Conversations

    Harvard Harvard Business Review

    audiobook

  5. HBR's 10 Must Reads on Leadership for Healthcare : (with bonus article by Thomas H. Lee, MD, and Toby Cosgrove, MD)

    Harvard Harvard Business Review, Thomas H. Lee, Daniel Goleman, Peter F. Drucker, John P. Kotter

    audiobook

  6. Authenticity, Identity, and Being Yourself at Work

    Harvard Harvard Business Review

    audiobook

  7. HBR's 10 Must Reads on Managing Across Cultures

    Harvard Harvard Business Review, Jeanne Brett, Yves L. Doz, Erin Meyer, Hal Gregersen

    audiobook

  8. HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

    Harvard Harvard Business Review, Michael E. Porter, W. Chan Kim, Renée Mauborgne

    audiobook

  9. HBR's 10 Must Reads on Making Smart Decisions

    Harvard Harvard Business Review, Daniel Kahneman, Ram Charan

    audiobook

  10. HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

    Harvard Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

    audiobook

  11. HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter)

    Harvard Harvard Business Review, John P. Kotter, W. Chan Kim, Renée Mauborgne

    audiobook

  12. HBR's 10 Must Reads on Collaboration

    Harvard Harvard Business Review, Daniel Goleman, Richard Boyatzis, Morten Hansen

    audiobook

Serien HBR Guide

Spring listen over

  1. HBR Guide to Performance Management

    Harvard Harvard Business Review

    audiobook

  2. HBR Guide to Thinking Strategically

    Harvard Harvard Business Review

    audiobook

  3. HBR Guide to Motivating People

    Harvard Harvard Business Review

    audiobook

  4. HBR Guide to Being More Productive

    Harvard Harvard Business Review

    audiobook

  5. HBR Guide to Your Professional Growth

    Harvard Harvard Business Review

    audiobook

  6. HBR Guide to Generative AI for Managers

    Elisa Farri, Gabriele Rosani

    audiobook

  7. HBR Guide to Better Recruiting and Hiring

    Harvard Harvard Business Review

    audiobook

  8. HBR Guide to Leading Through Change

    Harvard Harvard Business Review

    audiobook

  9. HBR Guide to Making Every Meeting Matter

    Harvard Harvard Business Review

    audiobook

  10. HBR Guide to Dealing with Conflict

    Amy Gallo

    audiobook

  11. HBR Guide to Buying a Small Business : Think Big, Buy Small, Own Your Own Company

    Richard S. Ruback, Royce Yudkoff

    audiobook

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