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HBR's 10 Must Reads on Entrepreneurship and Startups

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.

If you read (or listen) to nothing else on entrepreneurship and startups, listen to these ten articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, and Reid Hoffman provide the insights and advice that will inspire you to: understand what makes entrepreneurial leaders tick; know what matters in a great business plan; adopt lean startup practices such as business model experimentation; be prepared for the race for scale in Silicon Valley; better understand the world of venture capital—and know what you'll get along with VC funding; and take an alternative approach to entrepreneurship: buy an existing business and run it as CEO.

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  1. HBR's 10 Must Reads on Strategy, Updated and Expanded (featuring "The Five Competitive Forces That Shape Strategy" by Michael E. Porter)

    Harvard Harvard Business Review

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  2. HBR's 10 Must Reads on Change Management, Updated and Expanded (featuring "Leading Change" by John P. Kotter)

    Harvard Harvard Business Review, John P. Kotter, Frances Frei, Vijay Govindarajan, Antonio Nieto-Rodriguez

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  3. Having Difficult Conversations

    Harvard Harvard Business Review

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  4. Authenticity, Identity, and Being Yourself at Work

    Harvard Harvard Business Review

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  5. HBR's 10 Must Reads on Managing Across Cultures

    Harvard Harvard Business Review, Jeanne Brett, Yves L. Doz, Erin Meyer, Hal Gregersen

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  6. HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter)

    Harvard Harvard Business Review, John P. Kotter, W. Chan Kim, Renée Mauborgne

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  7. HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

    Harvard Harvard Business Review, Michael E. Porter, W. Chan Kim, Renée Mauborgne

    audiobook

  8. HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

    Harvard Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

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  9. HBR's 10 Must Reads on Making Smart Decisions

    Harvard Harvard Business Review, Daniel Kahneman, Ram Charan

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  10. HBR's 10 Must Reads on Leadership (with featured article "What Makes an Effective Executive," by Peter F. Drucker)

    Harvard Harvard Business Review, Peter F. Drucker, Daniel Goleman, Bill George

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  11. HBR's 10 Must Reads on Collaboration

    Harvard Harvard Business Review, Daniel Goleman, Richard Boyatzis, Morten Hansen

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  12. Dealing with Difficult People

    Harvard Harvard Business Review

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