An âilluminating, lucid, and finely detailedâ (The Washington Post) look at Amazonâs world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and âhow Jeff Bezos turned Amazon into the worldâs lockdown necessityâ (The Times, UK)âfrom an award-winning Fortune magazine writer.
Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with more than 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Amazonâs business model has not only turned the retail industry and cloud computing inside out, but now its tentacles are squeezing media and advertising, and disrupting the state of technology, the economy, job creation, and society at large. Amazonâs impact is so pervasive that business leaders in nearly every sector around the world need to understand how this force of nature operates.
Based on unprecedented behind-the-scenes reporting from 150 sources inside and outside of Amazon, Bezonomics unveils the underlying principles Jeff Bezos uses to achieve his dominanceâcustomer obsession, extreme innovation, and long-term management, all supported by artificial intelligenceâand shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere. Including tips for Amazon-proofing your business, Bezonomics answers the fundamental question: How are Amazon and its imitators affecting the way we live, and what can we learn from them?
A goldmine for some, and a threat for others, âBezonomicsâ has proven to be a life-shaping force in our lives both now and in the foreseeable future.