Kevin Nalty, the only career marketer who is also one of the most-viewed YouTube comedians, provides proven, practical ways to promote your product or service using the most visceral form of social media--online video. Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Case studies of how leading brands have leveraged online video to entertain while delivering their brand messages to customers include Microsoft, MTV, Mentos, Holiday Inn, and Fox Broadcasting. Learn also from the pitfalls and mistakes many top companies and startups are making.
Millionaire Teacher
Andrew Hallam
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The Money Men
H. W. Brands
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Romancing the Brand : How Brands Create Strong, Intimate Relationships with Consumers
Tim Halloran
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Engines Of Tomorrow : How The Worlds Best Companies Are Using Their Research Labs To Win The Future
Robert Buderi
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In search of the Obvious : The Antidote for Today's Marketing Mess
Jack Trout
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How to Grow a Following, Boost your Career, and Skyrocket Your Income : With a Powerful Personal Brand
James David Rockefeller
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Bigger Than This : How to Turn Any Venture into an Admired Brand
Fabian Geyrhalter
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Online Research Methods
Matt Lowell
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Lies of Money
Dr. Lisa Cooney
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Market Research in Practice : The Essential Guide on Niche Marketing. Discover the Right Niche to Focus on for the Success of Your Online Business
Emeril Vaughn
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Finding Your Niche Easy Bundle, 2 in 1 Bundle : Niche Marketing and Market Research in Practice
O.M. Hammond, Emeril Vaughn
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MARKETING STRATEGIES : Marketing Fundamentals and Research
Ummed Singh
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