Preethi Nair worked as a management consultant but gave it up to follow her dream and write her first book, . She set up her own publishing company and PR agency to publish and promote the book. Preethi managed to gain substantial coverage and after two years of a rollercoaster journey, she managed to sign a three-book deal with HarperCollins. She won the Asian Woman of Achievement award for her endeavours and was also short listed as Publicist of the Year for the PPC awards.