Search
Log in
  • Home

  • Categories

  • Audiobooks

  • E-books

  • For kids

  • Top lists

  • Help

  • Download app

  • Use campaign code

  • Redeem gift card

  • Try free now
  • Log in
  • Language

    🇫🇮 Suomi

    • FI
    • EN

    🇧🇪 Belgique

    • FR
    • EN

    🇩🇰 Danmark

    • DK
    • EN

    🇩🇪 Deutschland

    • DE
    • EN

    🇪🇸 España

    • ES
    • EN

    🇫🇷 France

    • FR
    • EN

    🇳🇱 Nederland

    • NL
    • EN

    🇳🇴 Norge

    • NO
    • EN

    🇦🇹 Österreich

    • AT
    • EN

    🇨🇭 Schweiz

    • DE
    • EN

    🇸🇪 Sverige

    • SE
    • EN
  1. Books
  2. Business
  3. Marketing

Read and listen for free for 14 days!

Cancel anytime

Try free now
0.0(0)

Reimagining Operational Excellence : Inspirations from Asia

Explore the cutting-edge of marketing new products and services from leading businesses in Asia

In Reimagining Operational Excellence: Inspirations From Asia, world-renowned marketing guru and bestselling author Philip Kotler delivers a groundbreaking book unveiling the transformative marketing strategies that have propelled Asia to the forefront of the global business arena.

In this insightful work, Kotler explores the dynamic competition between Asia and the global West, revealing how it has catalyzed Asia's adoption of incisive and effective marketing practices. The book delves into various dimensions of marketing operations, including quality, cost, delivery, service, creativity, and innovation, highlighting the crucial role of entrepreneurship and leadership in achieving operational excellence. Kotler's analysis extends to significant developments within the global business ecosystem, showcasing how countries like Singapore, Japan, Korea, India, and China are redefining business efficiency and continuous improvement. You'll also find in-depth examinations of China's unique and competitive economic ecosystem; discussions of the increasingly foundational role played by Singapore as an international business hub; and an analysis of the latest economic developments in South Korea driving marketing excellence in that country.


Authors:

  • Philip Kotler
  • Hermawan Kartajaya
  • Jacky Mussry

Narrator:

  • Brian Telestai

Format:

  • Audiobook

Duration:

  • 8 h 27 min

Language:

English

Categories:

  • Business
  • Marketing

More by Philip Kotler

Skip the list
  1. Marketing 6.0 : The Future Is Immersive

    Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

    audiobook
  2. Marketing 5.0 : Technology for Humanity

    Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

    audiobook
  3. HBR's 10 Must Reads on Sales

    Harvard Harvard Business Review, Philip Kotler, Andris Zoltners, Manish Goyal, James C. Anderson

    audiobook
  4. Marketing 4.0 : Moving from Traditional to Digital

    Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

    audiobook
  5. Marketing 6.0 Versión México : El futuro es inmersivo

    Philip Kotler, Hermawan Katajaya, Iwan Setiawan

    book
  6. Redefining Retail : 10 Guiding Principles for a Post-Digital World

    Philip Kotler, Giuseppe Stigliano

    audiobook
  7. Marketing humanístico : La génesis del Marketing

    Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

    book
  8. Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability

    Philip Kotler, Hermawan Kartajaya, Hooi Den Huan, Jacky Mussry

    audiobook
  9. HBR's 10 Must Reads on Strategic Marketing

    Harvard Harvard Business Review, Clayton M. Christensen, Theodore Levitt, Philip Kotler, Fred Reichheld

    audiobook
  10. Marketing 5.0 Versión Colombia: Tecnología para la humanidad

    Philip Kotler, Iwan Setiawan, Hermawan Setiawan

    book
  11. Marketing 5.0 Versión México : Tecnología para la humanidad

    Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

    book

Others have also read

Skip the list
  1. Early Science Education – Goals and Process-Related Quality Criteria for Science Teaching

    Yvonne Anders, Ilonca Hardy, Sabina Pauen, Jörg Ramseger, Beate Sodian, Mirjam Steffensky

    book
  2. Business Russian : an audiocourse of business Russian for beginners/pre-intermediate learners. Including the reading minicourse

    Tomas Dvoracek

    audiobook
  3. Technical Russian : an audiocourse of technical expressions in russian language for beginners to pre-intermediate learners. Includes a minicourse on how to read the Cyrillic alphabet

    Tomas Dvoracek

    audiobook
  4. Project Management for Small Projects, Third Edition

    Sandra F. Rowe

    audiobook
  5. Driven by Data 2.0 : A Practical Guide to Improve Instruction

    Paul Bambrick-Santoyo

    audiobook
  6. Russian for Intermediate

    Tomas Dvoracek

    audiobook
  7. Reset : How to Change What's Not Working

    Dan Heath

    audiobookbook
  8. Project Management for Small Projects : 2nd Edition

    Sandra F. Rowe, PhD

    audiobook
  9. 12: The Elements of Great Managing

    Rodd Wagner, James K. Harter

    audiobook
  10. From PMO to VMO : Managing for Value Delivery

    Sanjiv Augustine, Roland Cuellar, Audrey Scheere

    audiobook
  11. Virtual Collaboration

    Harvard Harvard Business Review

    audiobook
  12. Learn Russian : Easy Reader, Easy Listener

    Polyglot Planet

    audiobook

  • 20 books

    Philip Kotler

    Philip Kotler is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Northwestern University Kellogg Graduate School of Management in Chicago. He is hailed by Management Centre Europe as "the world's foremost expert on the strategic practice of marketing." Dr. Kotler is currently one of Kotler Marketing Group's several consultants. He is known to many as the author of what is widely recognized as the most authoritative textbook on marketing: Marketing Management, now in its 13th edition. He has also authored or co-authored dozens of leading books on marketing: Principles of Marketing; Marketing Models; Strategic Marketing for Non-Profit Organizations; The New Competition; High Visibility; Social Marketing; Marketing Places; Marketing for Congregations; Marketing for Hospitality and Tourism; and The Marketing of Nations. Dr. Kotler presents continuing seminars on leading marketing concepts and developments to companies and organizations in the U.S., Europe and Asia. He participates in KMG client projects and has consulted to many major U.S. and foreign companies--including IBM, Michelin, Bank of America, Merck, General Electric, Honeywell, and Motorola--in the areas of marketing strategy and planning, marketing organization, and international marketing.

    Read more

Help and contact


About us

  • Our story
  • Career
  • Press
  • Accessibility
  • Partner with us
  • Investor relations
  • Instagram
  • Facebook

Explore

  • Categories
  • Audiobooks
  • E-books
  • Magazines
  • For kids
  • Top lists

Popular categories

  • Crime
  • Biographies and reportage
  • Fiction
  • Feel-good and romance
  • Personal development
  • Children's books
  • True stories
  • Sleep and relaxation

Nextory

Copyright © 2025 Nextory AB

Privacy Policy · Terms ·
Excellent4.3 out of 5