Beyond The Plan: The Essence Of Strategy : How Organizations Build Lasting Competitive Advantage Through Strategic Thinking

This audiobook is narrated by an AI Voice. BEYOND THE PLAN: THE ESSENCE OF STRATEGY

HOW ORGANIZATIONS BUILD LASTING COMPETITIVE ADVANTAGE THROUGH STRATEGIC THINKING

WRITTEN BY: CAMBRIDGE BUSINESS PRESS

CONTENTS:

Introduction to Planning vs. Strategy

Defining a Strategy and Its Theory

The Difference Between Planning and Strategy

Southwest Airlines: A Strategy for Winning

Key Principles for Developing a Successful Strategy

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