Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples on how we can turn the ideas we discover into path-breaking innovations.
Symbolic Logic
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Coming Out, Moving Forward : Wisconsin’s Recent Gay History
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Whoever Makes the Most Mistakes Wins
Richard Farson, Ralph Keyes
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The Sugar King of Havana
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Brainfluence : 100 Ways to Persuade and Convince Consumers with Neuromarketing
Roger Dooley
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Building Distinctive Brand Assets
Jenni Romaniuk
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The Public Relations Handbook
Robert L. Dilenschneider
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The Magic of Positive Thinking Magnetic Daily Affirmations to Be Positive and Attract Success, Abundance, Love and Everything Your Life Needs Through The Power of Attraction
Roger C. Brink
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The King of Content : Sumner Redstone's Battle for Viacom, CBS, and Everlasting Control of His Media Empire
Keach Hagey
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The Truth About Leadership : The No-Fads, To the Heart-Of-the-Matter Facts You Need to Know
James M. Kouzes, Barry Z. Posner
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The Innovator's Cookbook
Steven Johnson
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The Symbolism Of The Tarot
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