Green business and marketing pioneer Jacquelyn Ottman helps organizations achieve competitive advantage by going "beyond green"--promoting their products and services to mainstream audiences by underscoring such primary benefits as health, superior performance, good taste, cost effectiveness or convenience.
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The Artificial Intelligence and Generative AI Bible : [5 in 1] The Most Updated and Complete Guide | From Understanding the Basics to Delving into GANs, NLP, Prompts, Deep Learning, and Ethics of AI
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The New Rules of Marketing and PR, 8th Edition : How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
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Email Marketing Success : The Ultimate Guide to Building a Successful Email Marketing Campaign, Learn How to Build an Email List That Converts
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The Predictive Edge : Outsmart the Market using Generative AI and ChatGPT in Financial Forecasting
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In search of the Obvious : The Antidote for Today's Marketing Mess
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Always On : Digital Brand Strategy in a Big Data World
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Email Marketing : A Step-by-Step System to Build Passive Income Using Email Marketing
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Social Media Marketing Mastery (2 Manuscripts in 1): The Ultimate Practical Guide to Marketing, Advertising, Growing Your Business and Becoming an Influencer with Facebook, Instagram, Youtube and More
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