The Robert Collier Letter Book shows the best solutions for copywriting and sales letters, explaining techniques, methods and the theory of letter writing which prove to be transferable to completely different times. The author presents plentiful examples of promotional letter writing from a bygone era which show the principles underlying the actual writing. Collier also discusses the interplay between marketing and business strategy, including accounting and product development. His samples provide highly relevant guidance for marketers.
The Letter Book : The Ultimate Guide for Copywriting
Robert Collier
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bookThe Magic Word : Unlocking Success and Fulfillment through the Power of Words
Robert Collier
bookThe Secret of Power : Unleashing Your Power Within: A Journey to Empowerment and Success
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bookThe Robert Collier Letter Book : The Ultimate Guide for Copywriting
Robert Collier
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Niccolò Machiavelli, Elizabeth Towne, Elbert Hubbard, James Allen, William Walker Atkinson, Orison Swett Marden, Ralph Waldo Trine, Benjamin Franklin, William Crosbie Hunter, Harry A. Lewis, Thorstein Veblen, Kahlil Gibran, P. T. Barnum, Marcus Aurelius, Wallace D. Wattles, Lao Tzu, Russell Conwell, Henry Harrison Brown, Florence Scovel Shinn, Napoleon Hill, Émile Coué, Charles Fillmore, Charles F. Haanel, B. F. Austin, Robert Collier, George Matthew Adams, Genevieve Behrend, George S. Clason
bookThe Greatest Guides to Achieving Peace & Prosperity : 44 Books in One Volume: As a Man Thinketh, The Secret of Success, The Way to Wealth…
Niccolò Machiavelli, Elizabeth Towne, Elbert Hubbard, James Allen, William Walker Atkinson, Orison Swett Marden, Ralph Waldo Trine, Benjamin Franklin, William Crosbie Hunter, Harry A. Lewis, Thorstein Veblen, Kahlil Gibran, P. T. Barnum, Marcus Aurelius, Wallace D. Wattles, Lao Tzu, Russell Conwell, Henry Harrison Brown, Florence Scovel Shinn, Napoleon Hill, Émile Coué, Charles Fillmore, Charles F. Haanel, B. F. Austin, Robert Collier, George Matthew Adams, Genevieve Behrend, George S. Clason
bookThe Magic Word
Robert Collier
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