Brand Management

22 results

Reality in Branding : The Rules of European Brand Management in 50 Answers

Dr. Arnd Zschiesche, Oliver Errichiello

The Ultimate Freelancer's Guidebook: Learn How to Land the Best Jobs, Build Your Brand, and Be Your Own Boss

Yuwanda Black

Marketing Mess to Brand Success

Scott Jeffrey Miller

Global Brand Power

Barbara E. Kahn

Managing Brand You

Ira Blumenthal, Jerry S. Wilson

The Brand Bubble

John Gerzema, Edward Lebar

Summary: A New Brand World : Review and Analysis of Bedbury's Book

BusinessNews Publishing

Summary: Brand-Leadership : Review and Analysis of Aaker and Joachimsthaler's Book

BusinessNews Publishing

Det lærende brand

Claus Buhl

Brand Commitment

Pernille Schnoor

Motivorientiertes Führen : Führen auf Basis der 16 Lebensmotive nach Steven Reiss

Frauke Ion, Markus Brand

Make Your Brand Legendary : Create Raving Fans With the Customer Experience Engine

Scott Wozniak