âSTOP scrolling right now and buy this book instead!â SCARLETT CURTIS
âIâve never laughed so hard.â DAISY BUCHANAN
âBrilliantly funny and bloody brave.â DAWN OâPORTER
I thought I could have lots of followers, without needing followers.I thought I could monetise my account without selling out.I thought that I was different, that I wasnât like other girls.But I was, and thatâs why I had to stop.
When Bella Younger spawned Deliciously Stella â her hilarious and daring social media alter ego â she wanted to prove once and for all that Instagram does not equal reality. Within weeks, sheâd gone viral and begun her very own. Shoot. Post. Repeat.#influencerlife
In 2016, Bella gained 75,000 followers overnight, and hundreds of likes a minute. Soon she was being paid thousands of pounds to beat up a cake for the âgram, attend ludicrously lavish influencer gifting events and was dropping emoji-bombs left, right and centre. But even as the constant rush of notifications fuelled her endorphins, life among the Instafamous began to take a toll. As Bellaâs carefree presence flourished online, her health began to spiral offline, culminating in a stint at The Priory for social media addiction.
Should she have undertaken a month-long run of stand-up comedy immediately after she was discharged? Probably not, but the pressure to be âonâ and online was all-consuming â and she had followers to please after allâŚ
The Accidental InfluencerFunny, frank and fearless, is a relatable story of the precarious balancing act between our online and offline selves â and the truth behind the staged shots, spon-con, and the coveted but ever-elusive blue tick.