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Product Management in Practice : A Real-World Guide to the Key Connective Role of the 21st Century

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

In this book, author Matt LeMay focuses on the CORE connective skills-- communication, organization, research, execution--that can build a successful product management practice across industries, organizations, teams, and toolsets.

For current and aspiring product managers, this book explores:

On-the-ground tactics for facilitating collaboration and communication

How to talk to users and work with executives

The importance of setting clear and actionable goals

Using roadmaps to connect and align your team

A values-first approach to implementing Agile practices

Common behavioral traps that turn good product managers bad

Audioboek

  • Gepubliceerd: 14-1-2021

  • Taal: Engels

  • Uitgever: Ascent Audio

  • ISBN: 9781663728012


Auteur:

  • Matt LeMay

Verteller:

  • Mitchell Dorian

Formaat:

  • Audioboek

Duurtijd:

  • 5 u 16 min

Taal:

Engels

Categorieën:

  • Bedrijfsleven
  • Management
  • Bedrijfsleven
  • Marketing
  • Non-fictie
  • Informatica

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  2. Product Management in Practice : A Practical, Tactical Guide for Your First Day and Every Day After, 2nd Edition

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