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Marketing 5.0

audiobook


In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.


Narrator: Steve Menasche
Duration:

4.0

6 ratings

Justiina

2022-11-06

Easy to listen and follow. Good guidance in how (online) marketing is changing.