This audiobook is narrated by an AI Voice. BEYOND COMPETITION: THE POWER OF BLUE OCEAN STRATEGY
HOW TO CREATE NEW MARKET SPACES AND REDEFINE INDUSTRY BOUNDARIES
WRITTEN BY: CAMBRIDGE BUSINESS PRESS
CONTENTS:
Introduction to Blue Ocean Strategy
Red Oceans vs. Blue Oceans
The Case of Cirque du Soleil
Value Innovation: Simultaneous Pursuit of Differentiation and Low Cost
Creating and Capturing Blue Oceans
Skriven av Cambridge Business Press
This audiobook is narrated by an AI Voice. BEYOND COMPETITION: THE POWER OF BLUE OCEAN STRATEGY
HOW TO CREATE NEW MARKET SPACES AND REDEFINE INDUSTRY BOUNDARIES
WRITTEN BY: CAMBRIDGE BUSINESS PRESS
CONTENTS:
Introduction to Blue Ocean Strategy
Red Oceans vs. Blue Oceans
The Case of Cirque du Soleil
Value Innovation: Simultaneous Pursuit of Differentiation and Low Cost
Creating and Capturing Blue Oceans
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