5.0(2)

HBR's 10 Must Reads on Entrepreneurship and Startups

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.

If you read (or listen) to nothing else on entrepreneurship and startups, listen to these ten articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, and Reid Hoffman provide the insights and advice that will inspire you to: understand what makes entrepreneurial leaders tick; know what matters in a great business plan; adopt lean startup practices such as business model experimentation; be prepared for the race for scale in Silicon Valley; better understand the world of venture capital—and know what you'll get along with VC funding; and take an alternative approach to entrepreneurship: buy an existing business and run it as CEO.

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  1. 3.7

    HBR's 10 Must Reads on Negotiation

    Harvard Harvard Business Review, Daniel Kahneman, Deepak Malhotra, Erin Meyer, Max H. Bazerman

  2. Negotiation : Harvard Business Essentials

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    HBR Guide to Managing Strategic Initiatives

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    HBR Guide to Setting Your Strategy

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    Psychological Safety

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    HBR 10 Must Reads on Leading Winning Teams

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    Harvard Harvard Business Review, Satya Nadella, Rita McGrath, Marco Iansiti, Tsedal Neeley

  9. HBR's 10 Must Reads on Marketing, Updated and Expanded (featuring "Marketing Myopia" by Theodore Levitt)

    Harvard Harvard Business Review, Theodore Levitt, Fred Reichheld, Roger L. Martin, Sandra Matz

  10. HBR's 10 Must Reads on Innovation, Updated & Expanded (featuring "What Is Disruptive Innovation?" by Clayton M. Christensen, Michael E. Raynor, and Rory McDonald)

    Harvard Harvard Business Review, Amy C. Edmondson, Linda A. Hill, Scott D. Anthony, Clayton M. Christensen

  11. HBR's 10 Must Reads on Communication, Updated and Expanded (featuring "The Surprising Power of Questions" by Alison Wood Brooks and Leslie K. John)

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  12. HBR's 10 Must Reads on Decision-Making, Updated and Expanded (featuring "The Irreplaceable Value of Human Decision-Making in the Age of AI" by Martin Reeves, Mihnea Moldoveanu, and Adam Job)

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