5.0(3)
HBR's 10 Must Reads

HBR's 10 Must Reads on Sales

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.

This book will inspire you to: understand your customer's buying center, integrate your sales and marketing operations, assess your business cycle and its impact on your sales force, transition away from solution sales, leverage the power of micromarkets, introduce tiebreaker selling and consensus selling, and motivate your sales force properly.

Kom igång med den här boken idag för 0 kr

  • Få full tillgång till alla böcker i appen under provperioden
  • Ingen bindningstid, avsluta när du vill
Prova gratis nu
Mer än 52 000 personer har gett Nextory 5 stjärnor i App Store och på Google Play.

Mer av Harvard Harvard Business Review

Hoppa över listan
  1. 3.3

    HBR Guide to Setting Your Strategy

    Harvard Harvard Business Review

  2. 4.1

    HBR's 10 Must Reads on High Performance (with bonus article "The Right Way to Form New Habits” An interview with James Clear)

    Harvard Harvard Business Review

  3. 3.0

    HBR's 10 Must Reads on AI (with bonus article "How to Win with Machine Learning" by Ajay Agrawal, Joshua Gans, and Avi Goldfarb)

    Harvard Harvard Business Review

  4. 4.7

    HBR's 10 Must Reads for New Managers

    Harvard Harvard Business Review, Linda A. Hill, Herminia Ibarra, Robert B. Cialdini, Daniel Goleman

  5. 3.2

    HBR's 10 Must Reads on Design Thinking

    Harvard Harvard Business Review

  6. 4.5

    HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter)

    Harvard Harvard Business Review, John P. Kotter, W. Chan Kim, Renée Mauborgne

  7. HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

    Harvard Harvard Business Review, Robert B. Cialdini, Nick Morgan, Deborah Tannen

  8. 4.1

    Artificial Intelligence: The Insights You Need from Harvard Business Review

    Harvard Harvard Business Review, Thomas H Davenport, Erik Brynjolfsson, Andrew McAfee, H. James Wilson

  9. HBR's 10 Must Reads 2017 : The Definitive Management Ideas of the Year from Harvard Business Review

    Harvard Harvard Business Review, Clayton M. Christensen, Adam Grant, Vijay Govindarajan, Thomas H Davenport

  10. 4.0

    Psychological Safety

    Harvard Harvard Business Review, Amy C. Edmondson, Daisy Auger-Domínguez, Erica Keswin, Ron Carucci

  11. HBR's 10 Must Reads on Making Smart Decisions

    Harvard Harvard Business Review, Daniel Kahneman, Ram Charan

  12. 5.0

    HBR's 10 Must Reads on Emotional Intelligence (with featured article "What Makes a Leader?" by Daniel Goleman)

    Harvard Harvard Business Review, Daniel Goleman, Richard Boyatzis, Annie McKee, Sydney Finkelstein

HBR's 10 Must Reads-serien

Hoppa över listan

  1. HBR's 10 Must Reads on Managing Projects and Initiatives

    Harvard Harvard Business Review

  2. HBR's 10 Must Reads on Strengthening Your Soft Skills

    Harvard Harvard Business Review

  3. HBR's 10 Must Reads 2017 : The Definitive Management Ideas of the Year from Harvard Business Review

    Harvard Harvard Business Review, Clayton M. Christensen, Adam Grant, Vijay Govindarajan, Thomas H Davenport

  4. 4.7

    HBR's 10 Must Reads for New Managers

    Harvard Harvard Business Review, Linda A. Hill, Herminia Ibarra, Robert B. Cialdini, Daniel Goleman

  5. HBR's 10 Must Reads for Business Students

    Harvard Harvard Business Review

  6. 3.0

    HBR's 10 Must Reads on AI (with bonus article "How to Win with Machine Learning" by Ajay Agrawal, Joshua Gans, and Avi Goldfarb)

    Harvard Harvard Business Review

  7. HBR's 10 Must Reads 2024: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Democratizing Transformation" by Marco Iansiti and Satya Nadella)

    Harvard Harvard Business Review

  8. 4.0

    HBR's 10 Must Reads for Mid-Level Managers

    Harvard Harvard Business Review

  9. HBR's 10 Must Reads for Executive Teams

    Harvard Harvard Business Review

  10. HBR's 10 Must Reads on Trust (with bonus article "Begin with Trust" by Frances X. Frei and Anne Morriss)

    Harvard Harvard Business Review

  11. HBR's 10 Must Reads on Performance Management

    Harvard Harvard Business Review

  12. HBR's 10 Must Reads on Managing Across Cultures

    Harvard Harvard Business Review, Jeanne Brett, Yves L. Doz, Erin Meyer, Hal Gregersen

Relaterade kategorier