Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
The Copywriter's Handbook
Robert W. Bly
audiobook
The Highest Calling : Conversations on the American Presidency
David M. Rubenstein
audiobookbook
Emotional Copywriting
Emanuele M. Barboni Dalla Costa
book
Trivergence : Accelerating Innovation with AI, Blockchain, and the Internet of Things
Bob Tapscott
audiobook
The Prosperity & Wealth Bible
George Matthew Adams, James Allen, William Walker Atkinson, Marcus Aurelius, P.T. Barnum, Genevieve Behrend, George S. Clason, Robert Collier, Russell H. Conwell, Emile Coue, Charles Fillmore, Emmet Fox, Benjamin Franklin, Kahlil Gibran, Neville Goddard, Charles F. Haanel, Harvey Hardman, Napoleon Hill, Elbert Hubbard, William Crosbie Hunter, H.A. Lewis, Niccolo Machiavelli, Orison Swett Marden, Joseph Murphy, Miyamoto Musashi, Earl Nightingale, F.W. Sears, Florence Scovel Shinn, Elizabeth Towne, Lao Tzu, Sun Tzu, Wallace D. Wattles, knowledge house
book
Home Buying 101: From Mortgages and the MLS to Making the Offer and Moving In, Your Essential Guide to Buying Your First Home
Jon Gorey
audiobook
Acceptance-Based Emotion Regulation Therapy : A Clinician's Guide to Treating Emotion Dysregulation and Self-Destructive Behaviors Using an Evidence-Based Therapy Drawn from ACT and DBT
Kim L. Gratz, PhD, Matthew T. Tull, PhD
audiobook
Writing Your Dissertation in Fifteen Minutes a Day : A Guide to Starting, Revising, and Finishing Your Doctoral Thesis
Joan Bolker, EdD
audiobook
Negotiation : Harvard Business Essentials
Harvard Harvard Business Review, Richard Luecke
audiobook
We Wanted Workers : Unraveling the Immigration Narrative
George J. Borjas
audiobook
The Wealth Dragon Way : The Why, the When and the How to Become Infinitely Wealthy Revised Edition
John Lee, Vincent Wong
audiobook
Money Without Boundaries
Thomas J. Anderson
audiobook