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The Influence Game : 50 Insider Tactics from the Washington D.C. Lobbying World that Will Get You to Yes

Imagine a world where you are offered every job you really want; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved--ethically and honestly--all you need is the help of one battle-tested guide, The Persuasion Game. A former Washington, D.C. lobbyist author Stephanie Vance dispense everything she's learned about effective (and, believe it or not, honest) persuasion. Readers will learn how to apply this power to any persuasion situation by using D.C. "insider" influence strategies and applying a step-by-step, easy-to-understand process for success that includes developing and articulating effective goals, structuring both long and short-term persuasion efforts, identifying and researching primary and secondary audiences, and crafting those all important personal stories.