0.0(0)

The Marketing Edge for Filmmakers : Developing a Marketing Mindset from Concept to Release

Written for working and aspiring filmmakers, directors, producers and screenwriters, The Marketing Edge for Filmmakers walks through every stage of the marketing process—from concept to post-production—and illustrates how creative decisions at each stage will impact the marketability of a film.

In this book, marketing experts Schwartz and MacDonald welcome you behind the curtain into the inner workings of Marketing department at both the studios and independents. They also track films of different budgets (studio, genre, independent, and documentary) through the marketing process, examining how each discipline will approach your film. Featuring interviews with both marketers and filmmakers throughout, an extensive glossary and end-of-chapter exercises, The Marketing Edge for Filmmakers offers a unique introduction to film marketing and a practical guide for understanding the impact of marketing on your film.


Format:

Längd:

Språk:

Engelska


Andra har också läst

Hoppa över listan
  1. Electric Pictures : A Guide to the Films, Film-Makers & Cinemas of Worthing & Shoreham

    Ellen Cheshire, James Clarke

    book
  2. Creative Filmmaking from the Inside Out : Five Keys to the Art of Making Inspired Movies and Television

    Jed Dannenbaum, Carroll Hodge, Doe Mayer

    book
  3. Virtual Filmmaking with Unreal Engine 5 : A step-by-step guide to creating a complete animated short film

    Hussin Khan

    book
  4. Rocliffe Notes - A Guide to Low-Budget Filmmaking : Taking Your Film from Script to Screen

    Farah Abushwesha

    book
  5. Part Wild: A Writer's Guide to Harnessing the Creative Power of Resistance

    Deb Norton

    book
  6. Video Production and Editing Bundle, 2 in 1 Bundle : The Video Editing and Digital Filmmaking

    L.M. Bradley, Lucas Warehan

    audiobook
  7. A Companion to Martin Scorsese, Revised Edition

    audiobook
  8. Swedish Film: An Introduction and Reader

    Lars Gustaf Andersson, Roy Andersson, Bengt Bengtsson, Daniel Brodén, Bo Florin, Bengt Forslund, Kjell Furberg, Leif Furhammar, Tommy Gustafsson, Erik Hedling, Olof Hedling, Jan Holmberg, Chris Holmlund, Åsa Jernudd, Mats Jönsson, Mia Krokstäde, Mariah Larsson, Madeliene Lilja, Anders Marklund, Johan Nilsson, Per Olov Qvist, Astrid Söderbergh Widding, Bjørn Sørenssen, Tomás Fernández Valentí, Ann-Kristin Wallengren, Anna Westerståhl Stenport, Anders Wilhelm Åberg, Rochelle Wright

    book
  9. Körkortsboken Körkortsteori 2025

    Svea Trafikutbildning

    audiobook
  10. Screenwriting : The Craft and The Career

    Philip Shelley

    book
  11. Script Tease: Today's Hottest Screenwriters Bare All

    Dylan Callaghan

    book
  12. Depression - en vanlig sjukdom

    Danuta Wasserman

    book