Search
Log in
  • Home

  • Categories

  • Audiobooks

  • E-books

  • For kids

  • Top lists

  • Help

  • Download app

  • Use campaign code

  • Redeem gift card

  • Try free now
  • Log in
  • Language

    🇫🇮 Suomi

    • FI
    • EN

    🇧🇪 Belgique

    • FR
    • EN

    🇩🇰 Danmark

    • DK
    • EN

    🇩🇪 Deutschland

    • DE
    • EN

    🇪🇸 España

    • ES
    • EN

    🇫🇷 France

    • FR
    • EN

    🇳🇱 Nederland

    • NL
    • EN

    🇳🇴 Norge

    • NO
    • EN

    🇦🇹 Österreich

    • AT
    • EN

    🇨🇭 Schweiz

    • DE
    • EN

    🇸🇪 Sverige

    • SE
    • EN
  1. Books
  2. Nonfiction
  3. Business

Read and listen for free for 14 days!

Cancel anytime

Try free now
2.0(1)

Building For Everyone : Expand Your Market With Design Practices From Google's Product Inclusion Team

Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn't reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users' core needs. The economic "why" has been firmly established, but what about the "how?" How can business leaders adapt to our ever-more-diverse world by capturing market share and building more inclusive products for people of color, women, and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that.

This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

Building For Everyone will show you how to infuse your business processes with inclusive design. You'll learn best practices for inclusion in product design, marketing, management, leadership, and beyond, straight from the innovative Google Product Inclusion team.


Author:

  • Annie Jean-Baptiste

Narrator:

  • Janina Edwards

Format:

  • Audiobook

Duration:

  • 7 h 43 min

Language:

English

Categories:

  • Nonfiction
  • Business
  • Natural sciences
  • Technology
  • Culture
  • Arts and photography

Others have also read

Skip the list
  1. The Systems Work of Social Change

    Cynthia Rayner, Francois Bonnici

    audiobook
  2. Mismatch : How Inclusion Shapes Design

    Kat Holmes

    audiobook
  3. Data Feminism

    Catherine D'Ignazio, Lauren F. Klein

    audiobook
  4. The Everything Parent's Guide to Common Core Math Grades 6-8: Understand the New Math Standards to Help Your Child Learn and Succeed

    Jamie L Sirois, Adam A. Wiggin

    book
  5. Change by Design, Revised and Updated : How Design Thinking Transforms Organizations and Inspires Innovation

    Tim Brown

    audiobook
  6. The Revealing Word: A Dictionary of Metaphysical Terms

    Charles Fillmore

    book
  7. You Don't Know Me but You Don't Like Me: Phish, Insane Clown Posse, and My Misadventures with Two of Music's Most Maligned Tribes

    Nathan Rabin

    book
  8. Punctuation as a Means of Medium-Dependent Presentation Structure in English : Exploring the Guide Functions of Punctuation

    Sebastian Patt

    book
  9. The Proximity Paradox : How to Create Distance from Business as Usual and Do Something Truly Innovative

    Alex Varricchio, Kiirsten May

    audiobook
  10. Pegasus / Pegasus 13 : Berliner Beiträge zum Nachleben der Antike

    book
  11. Encyclopedia Paranoiaca

    Henry Beard, Christopher Cerf

    book
  12. Pegasus / Pegasus 11 : Berliner Beiträge zum Nachleben der Antike

    book

Help and contact


About us

  • Our story
  • Career
  • Press
  • Accessibility
  • Partner with us
  • Investor relations
  • Instagram
  • Facebook

Explore

  • Categories
  • Audiobooks
  • E-books
  • Magazines
  • For kids
  • Top lists

Popular categories

  • Crime
  • Biographies and reportage
  • Fiction
  • Feel-good and romance
  • Personal development
  • Children's books
  • True stories
  • Sleep and relaxation

Nextory

Copyright © 2025 Nextory AB

Privacy Policy · Terms ·
Excellent4.3 out of 5