Live Streaming explores how real-time video has reshaped our digital landscape, impacting social media, gaming, and online entertainment. It delves into the democratization of live video, examining its technological evolution and societal consequences. The book highlights the rise of digital authenticity, fostering unfiltered connections, but also addresses challenges like content moderation and privacy. Live streaming has become integral to social interaction, business communication, and the global economy.
The book examines the technology and platforms enabling live streaming, the social dynamics including influencers and online communities, and the economic models underpinning it. It provides a balanced perspective, acknowledging transformative potential while addressing inherent challenges. For example, live streaming allows instant global connections, yet necessitates vigilant content oversight to prevent misuse.
The book progresses from introducing core technologies to exploring social dynamics, analyzing economic models, and discussing ethical considerations. Using quantitative data, qualitative analysis, and interviews, it avoids technological determinism, emphasizing the interplay between technology, human agency, and social context. This makes it a valuable resource for understanding the forces shaping contemporary society.
