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TikTok Boom : The Inside Story of the World's Favourite App

E-book


- Non-fiction 'must-read' on the rise of China's social media powerhouse

- Reveals tactics and strategies of TikTok's ambitious owner ByteDance

- Charts the superpower race for social media between US Silicon Valley and China

- Ideal for anyone who wants to know how TikTok works (and how it can work for them)

- Invaluable guide for advertising, marketing and tech professionals