"This is not a book about one thing. It's not a 300-page dissertation on leadership, teams, or motivation.Instead, it's a multi-faceted agendafor building organizations that can win in world of relentless change, ferocious competition, and unstoppable innovation."
-From the Preface
What Matters Now is Gary Hamel's impassioned plea to rethink the fundamental assumptions we have about management, the meaning of work, and organizational life. He asks, "What are the fundamental, make-or-break issues that will determine whether your organization thrives or dives in the years ahead?" The answer is found in five paramount issues: values, innovation, adaptability, passion, and ideology.
Values: With trust in large organizations at an all time low, there is an urgent need to rebuild the ethical foundations of capitalism. What's required is nothing less than a moral renaissance in business.
Innovation: Innovation is the only defense against margin-crushing competition, and the only way to outg