Tina Cassidy is the executive vice president and chief content officer at the public relations and social content firm InkHouse and also a board member at the New England Center for Investigative Reporting. She has written two previous nonfiction books, Birth: The Surprising History of How We Are Born and Jackie After O: One Remarkable Year When Jacqueline Kennedy Onassis Defied Expectations and Rediscovered her Dreams. Previously, she was a journalist at The Boston Globe, where she covered politics, sports, fashion, and business.