• Marketing focus on combination of gift production and high content values, delivering a curated read to genre enthusiasts.
• Spotlight on submission process for the new stories, promoted online through blogs and social media
• Monthly newsletter to increase mailing list of genre special interest readers.
• Major interest pushed through Instagram, with Youtube reviewers and influences.
Fairy stories, especially from the rich tradition of Ireland where the supernatural grew from the legends of the Celts, are the magic stories of everyday folk seeking solutions to the challenges of the day. This spritely new collection brings together the fables and stories of banshees, kings, trembling farmers, tricksters and beloved princesses. ‘Smallhead and the King's Sons’ (a Cinderella story) and ‘The Haughty Princess’ (recalling Grimm’s ‘Kings Thrushbeard’) are amongst the many delightful tales of hope and reckless determination.
Fairy tales bring the myths of ancient times into the Victorian and Modern eras, where superstition and the supernatural still exist. Rooted in the past, such fairy stories bring morals and lessons for the young, and wise words for the old. They are a reminder of the power of the natural world and offer suggestions for our inner fears of the dark and the shadows. These tales provide a link between the myths and legends of the Celts, and the modern tales of dark monsters, of vampires and bewitchment, of the dark voices hidden in the earth, and the stars.
FLAME TREE 451. The bestselling paperback series on myths, legends, warriors, leaders and epic literature. Although Norse, Greek and Celtic mythology dominate the popular imagination in Western countries, there are so many other tradition around the world that contribute to the rich exploration of our collective past and create new perspectives on events of the past, and the lessons of the future.