Mark W. Johnson

HBR's 10 Must Reads on Business Model Innovation

Harvard Harvard Business Review, Clayton M. Christensen, Mark W. Johnson, Rita Gunther McGrath, Steve Blank

Reinvent Your Business Model : How to Seize the White Space for Transformative Growth

Mark W. Johnson

Lead from the Future : How to Turn Visionary Thinking Into Breakthrough Growth

Mark W. Johnson, Josh Suskewicz

Dual Transformation

Clark G. Gilbert, Mark W. Johnson, Scott D. Anthony