"Music Label Wars" explores the high-stakes world of record labels, revealing their strategies for dominating the music industry and shaping popular culture. The book examines the business practices labels use to acquire artists, navigate copyright law, and maximize profits in the face of evolving technologies like streaming. Discover how labels have historically adapted from vinyl to digital, and how they continue to influence which artists achieve mainstream success, despite the rise of independent artists.
The book delves into artist acquisition, marketing tactics, and legal battles over royalties. It analyzes successful and unsuccessful label strategies, supported by financial data and interviews with industry experts. "Music Label Wars" progresses by first establishing a historical context, then examining core strategies such as contract negotiation, and finally considering the challenges and opportunities labels face in the digital age.
This book provides an objective assessment of the power dynamics within the music industry.
