If you can measure your key business relationships, you can improve them - with powerful results. This book explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the media, and other key constituencies. This book is based on hundreds of case studies about how organizations have used measurement to improve their reputations, strength their bottom lines, and improve efficiencies all around. Readers will learn how to collect the data that will help them better understand their competition, do strategic planning, understand their key strengths and weaknesses, and better respond to customer preferences.
KOSMOS IM XXI. JAHRHUNDERT KOSMOS NEL XXI SECOLO : Atti del convegno dell'Associazione Italiana/ Tagungsband der Konferenz des Italienischen Vereins Alexander von Humboldt Villa Vigoni 11-14 Aprile/April 2019
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The Responsibility Revolution : How the Next Generation of Businesses Will Win
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Lean Thinking : Banish Waste and Create Wealth in Your Corporation, 2nd Ed
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