Developed by two Harvard brain expertsâa scientific, accessible approach to achieving success by retraining your brain to win.
Ever wonder why some people seem blessed with success? In fact, everyone is capable of winning in lifeâyou just need to develop the right brain for it.
In The Winnerâs Brain, Drs. Jeff Brown and Mark Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter whatâand demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brainâs hidden potential by establishing:
⢠Balance: Make emotions work in your favor
⢠Bounce: Create a failure-resistant brain
⢠Opportunity Radar: Spot hot prospects previously hidden by problems
⢠Focus Laser: Lock into whatâs important
⢠Effort Accelerator: Cultivate the drive to win
Along the way, they introduce you to dozens of interesting people who possess âwin factorsâ (like the inventor of Whac-A-Moleâ˘) and share surprising information (like why you should never take a test while wearing red). The Winnerâs Brain will not only give you an edgeâitâll motivate you to pursue your personal and professional dreams.