A practical and easy-to-follow guide for anyone looking to understand the fundamentals of creating designs for the print media. From typography, color theory and layout, to file preparation, pre-press, working with printers and choosing print methods, paper, finishes, and bindery options. This book covers the essential topics plus critical thinking guides, and problem solving techniques including pre-press proofing, print troubleshooting and quality control checkpoints. Complete with case studies, templates, glossary of terms, and checklists, this book is a valuable resource for students, educators, and aspiring designers alike.
Fundamentals of Print Design : A Guide for Beginners
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