The Pixar Touch is
a lively chronicle of Pixar Animation Studios' history and evolution, and the "fraternity
of geeks" who shaped it. With the help of visionary businessman Steve Jobs
and animating genius John Lasseter, Pixar has become the gold standard of
animated filmmaking, beginning with a short special effects shot made at
Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall-E, and
others. David A. Price goes behind the scenes of the corporate feuds between
Lasseter and his former champion, Jeffrey Katzenberg, as well as between Steve Jobs
and Michael Eisner. And finally he explores Pixar's complex relationship with
the Walt Disney Company as it transformed itself into the $7.4 billion jewel in
the Disney crown.
